Make no bones about it…you and your business are in a life-or-death competition and the stakes just don’t get any higher. Every day is the championship game, the big event, D Day in your company’s life-span. Can you afford to have your “B” team on the court? Would you ever give the ball to a second-stringer? Well, many business owners have no way of knowing who to give the ball to at crunch time. The Top Dawg program is your solution to every business owner’s biggest problem: “How do I identify the real producers and separate them from the pretenders?”
The Top Dawg Sales Strategy is an engaging and exciting sales program that will invigorate your sales environment by engaging your team. And by holding each player accountable for his/her performance, the Top Dawg Program encourages your team to improve and strive for excellence. The Top Dawg program is a customized scoring system and “leader board” designed for you to help you accomplish critical sales goals and identify the key indicators for your team’s best chances for complete success.
- The Top Dawg Progam will accurately identify top-performers and under-achieversin your sales team. How do you know who’s striking out and who’s hitting it out of the park without keeping track? When selling diverse products, sales specialist are working an array of shifts and your customers’ buying patterns are constantly changing. keeping score is imperative!
- The Top Dawg Program helps you to create a healthy and competitive environment for your team. Sales isn’t just selling products. Sales is a culture, a way of life, an attitude. The Top Dawg program creates a high energy environment which, in turn, translates into increased sales production and enhanced profitability for your company!
- Your Top Dawg Sales Specialists make more money. Making more money makes for happy employees, happy employees create happy customers, and happy customers spend more money with your company, which makes for happy owners!
Your Sales Team Will Work Harder For You Than Ever Before. It’s cool to be the Top Sales Dawg!
Your winning salespeople will rise to the occasion because they thrive on:
- Recognition – Your top performer receives a certificate stating that he/she is the Top Sales Specialist. Both the salesperson and his stellar sales results will be praised in a monthly, public forum and with all managers and ownership.
- Prizes – Your sales team will receive monthly prizes of cash, purchase credits, gift certificates, lunches etc. We’ll come up with innovative ways for you to motivate your team to perform at a world-class level for you, driving your numbers skyward.
- Commissions – Your Top Dawg performers will make the difference as to whether the team makes its monthly commission. In addition, the more they sell, the more they make and subsequently, the more they make, the more you make and your company earns!
By identifying your top performers, you can also identify who you can turn to when it’s time for the big push, the big presentation, or the launch of your new products. Top performers get the ball in crunch time – is Kobe Bryant on the bench at the end of the game? How important is it to you that you know who gets the ball when the game is on the line?
Through the Top Dawg Program, we’ll teach your sales team the key steps to becoming the Top Dawg and ultimately driving your bottom line. You and your team will learn:
- Attitude-Have an amazing, “Yes” attitude… not some days, every day. Remember, every day is game day. Neither you nor your team can afford an off day when it comes to performing for you. We’ll teach the secrets of how to turn it on and perform at the highest level even when you’re not “feeling it.” If your top performers aren’t performing, sometimes it’s best to sit them out for a game. We’ll show you how to get the most out of every team member, every day.
- Initiative- don’t make excuses. In the Top Dawg Program, your team eats only what it kills, so there is no time for excuses. Bonuses, raises, commissions and rewards are all performance based. Your excuse-makers will soon sink to the bottom and give up the game, while your reliable, go-to team members will thrive!
- How to ask the right questions to get the right answers. How do you skillfully bring a sales opportunity to its natural and favorable conclusion? We will identify the perfect sales system for you, customized to your product, as uncovered in the initial, SCOUTING REPORT.
- Sales Tips- 1) How to Connect with friendly questions, 2) How to Remove all the risk for your prospects 3) How to ask for and get a commitment
- The Art and Science of Finely Tuning Your Game – Track what works—every step to success in every endeavor is monitored through statistics. Keep incredible records to make informed decisions.
- How to evaluate your customers. What sales strategy fits them and your product best? Is it the appeal to emotion, reason, acceptance, well being, or is there another motive that drives your prospects’ buying decisions? Learn to identify your prospects’ buying triggers and you’ll triple your closing percentage.
- How to make difficult decisions and change up accordingly—remember Einstein’s theory of insanity…Identify strengths and weaknesses and use the “Three R’s” to give your team the best chance of success. Remember Einstein’s theory of insanity…
Multiply Your Profits With The Top Dawg Program
Who’s Your Top Dog? Are you sure? Put the Top Dawg Program into your playbook and you may be amazed at what you discover. Your Top Dawg may not be the player you expected he would be. That’s why this play is an imperative part of your PSG Playbook. You need the best working for you and you need to get the best out of your best players. The Top Dawg Program will help you identify your best, modify your programs to get the best, and ultimately, multiply your profits.