How does it work? How do you increase your sales and improve your service?
Over the years, the Connect Sales Group Principals have increased business profitability by millions of dollars. We have simplified the process into 4 steps:
In short, without connecting your sales team, your products/services you’re your clients/customers, sales improvement is impossible. It’s all about connection. The question is, how do you connect? The Four Steps to Connect are:
Step 1- Choice
Improving anything you do involves choosing to be the best you can be at your profession. Many sales and service professionals are comfortable with maintaining the status quo and remaining average, or slightly above average. Market share cannot be increased, nor can profitability be maximized with your team in this mindset or comfort zone. Connect Sales Group will motivate and sell your team on the importance of a positive, optimistic and productive attitude by providing the specific tools to accomplish this! Without the choice to have a great attitude and focused energy, without genuine buy-in from your team, the remaining steps cannot be accomplished.
Step 2- Collaboration
Excellent strategists realize that the best input and ideas can come from the team members that are involved in the selling process on a daily basis. They are the ones who hear the feedback from the customers, they experience the product or service, and their livelihood is based on their ability to cause customers to buy. Connect Sales Group collaborates with your team. This allows us to get to know your team, understand their successes and challenges and then assist in customizing and improving the sales program. Through this kind of collaboration, your team will embrace the process and becomes more vested in your company’s success, tying it in with their own.
Step 3- Customization
Armed with this collaborative information, we’ll design a highly effective sales program to maximize your sales activity. The program is strategically customized to increase closing percentages, improve customer interaction and service, gain market share and create accountability. These customized programs focus on what separates your company from its competitors so that you can better connect with your market.
Step 4- Commitment
After your team has “bought into” performing with a great attitude, collaboration has taken place regarding your company’s features, benefits and advantages and the customized sales program have been built, the final step is achieving a complete commitment to success. Commitment is not hoping or wanting. On the contrary, it is the realization of a constant focus and passion to be the best in your industry. It is a relentless commitment to having your customers become absolutely convinced that they are the most important people on the planet. It’s your sales team’s commitment to your product, taking unmatched pride in promoting it to both new and current customers. It also demonstrates your own unconditional commitment to your sales team by establishing a performance-based compensation structure that promotes and rewards increased production.
These four C’s to Connect represent decades of “in the trenches,” hands-on experience as business owners, consultants, managers and sales fanatics; extensive research, reading, seminars, one-on-one training, successes and failures. We know what it means to have skin in the game and that’s what has driven us to provide you with these essential tools in their purest form so that you can get off the slippery slope and onto firm footing when it comes to maximizing your business’ potential for success.
Get started today by calling 760-275-1137 to discuss the next steps in getting your team armed and ready to selling more and maximize your profitability. Or simply provide the following information to schedule a free consultation.
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